Thursday, 3 October 2019

conrasting music video analysis

Our contrasting music video

Contrast and Similarities of "We find love/blessed(Daniel Caesar)" and Sicko mode (Travis Scott)"


Differences

One difference is that in "Sicko mode", it displays the representations of mostly black people in different areas of evident poverty. Whereas, in "we find love/blessed", the level of portrayal in terms of race is equal; there are no injustices' in how long each type of person has on the camera . Furthermore, another difference is that the way the genders are being perceived are completely different too because, the women in "sicko mode" are being displayed as axiomatically quite materialistic and like their only purpose is to flaunt their cleavage, extremely sexual behaviour. Whereas, in "We find love/blessed", the woman being shown is quite caring and loving and ultimately has some personality that is being shown, a much more positive outcome. In addition, the males in both clips are contrasting too because in "Sicko mode", when it came to the mise-en-scene, the males are all filled with incredibly expensive jewellery and flashy cars, and being seen throwing money around, however, in "We find love/blessed", there is none of that, there is all heart and characteristic rather than materialistically valuable items. All feeling than flexing.

Another difference would be the composition of imagery when it came to the editing. In "We find love/blessed", the video itself is presented quite old and vintage-like despite being composed only 2 years ago. This suggests that the quality was inserted purposefully for a specific effect and message of music, since the technology would have been there to make it more modern and up to date. Whereas, in "Sicko mode", being uploaded almost a year to date, the type of imagery being used in much more modern and up to date with the latest trends and therefore, you can see a clear, concise difference in the background production to these clips and the different ideas and mindsets people had thought of for the objective of the music videos.



Similarities

A similarity shown within both of the different clips is that, there are some areas depicted within each clip are quite run down and shown to be quite poor places, whether they are actually or not meant to be, we do not know, but that is how they are being shown. Moreover, another similarity is that when it comes to editing, both have a lot of jump cuts and dissolve transitions. In addition, they both have incorporated most of the different angles of camerawork that could be added. For example: High, Low, Canted, Eye level, Bird's eye and worm's eye views. When it comes to the different shot sizes, they are similar too, having: Both "extreme long shots (XLS) and long shots (LS)" [Whole subject can be seen, subject is faraway] of scenery, characters and objects.

There are both "close up (CU) and big close up (BCU) [Top of head and shoulders, whole head]. (00:00 - 00:25).


Another similarity would be that the movement of the camera had many different perspectives and angles. The different ways it had were similar to each others clip and it included: Tilt, Ped, Dolly, Zoom, Crane, and POV. These are used for different specific effect and so because both clips incorporated these different movement techniques, it could suggest that some of the aims may be similar in terms of what they want the audience to feel.


Genre

 The genre of "Sicko mode" is Hip-Hop/Rap.

         The genre of "We find love/blessed" is Jazz/Soul.